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World's First Women’s Sports Bar, world record in Portland, Oregon

Apr 09, 2024
World's First Women’s Sports Bar, world record in Portland, Oregon

Portland, Oregon, United States--The Sports Bra, (owner Jenny Nguyen) a women's sports-focused bar in Portland, Oregon, opened for business on April 1, 2022; the menu includes burgers, buffalo wings, and Vietnamese-style baby back ribs; the bar sets the world record for being the World's First Women’s Sports Bar, according to the WORLD RECORD ACADEMY.


Photos: Facebook/The Sports Bra

"Anjali Kumaran admits she was never much of a sports fan. And yet, Kumaran now spends several nights a week (and even some days, working remotely from her laptop) at a sports bar. What is it encourages her to venture outside of her cozy Portland neighborhood and into Sullivan’s Gulch so regularly? A seat at The Sports Bra, America’s first sports bar 100% dedicated to women’s sports," the Vogue says.


"Before April 2022, public spaces to watch televised women’s sports across the United States were virtually non-existent. The Sports Bra changed that. A multi-screen Portland sports bar fully committed to showing WNBA, NWSL, WTA games, and more, it serves drinks from women-run breweries and distilleries, a kids menu, as well as gluten-free, dairy-free, and vegan options across an extensive pub fare menu.


"“You need a master’s degree in streaming services to be able to be a women’s sports fan,” Barnes says. “It’s really frustrating how difficult we make it for people to watch women’s sports. And we’ve had incredible progress.” Even with a subscription to nearly every streaming service, bars can’t show the plethora of women’s games that lack commercial licensing, including many that stream exclusively on Peacock or that can be viewed with the WNBA league pass."

World's First Women’s Sports Bar, world record in Portland, Oregon

"Our Mission: To make great food, delicious drinks, and provide a space that supports, empowers, and promotes girls and women in sports and in the community," the official website says.


"Not only will you find women dominating the screens at The Sports Bra, but also our menus. Featuring women-owned distillery Freeland Spirits for our signature cocktails, as well as many other ladies on our tap and wine lists, our goal is to support, promote, and invest in the women who are changing the game.


"At The Sports Bra, we strive to build a community that embraces, celebrates and empowers girls and women, on and off the field. Ours will be a place of belonging, acceptance, and celebration for all. We also welcome kids, as we believe exposing them to women’s sports can have lasting impacts on their understanding of equity in sports and in life."

World's First Women’s Sports Bar, world record in Portland, Oregon

"Inside, it feels in many ways like a typical sports bar. Throughout the night, fans who arrived early enough to snag coveted seats chow down on burgers and fries and drink pints of beer as they cheer and yell at the bar's five TVs," the ESPN says.


"Many wear scarves or jerseys with the names of their favorite athletes plastered on the back. Some are regulars who have come from down the street to be in a place they now consider a second home. Others, however, have traveled from far-flung places across the United States to be at this bar, on this day.


"It's a simple, yet seemingly unprecedented idea. Owner Jenny Nguyen believes the bar might have been the first of its kind when it opened in 2022. Now, there are at least two other Pacific Northwest bars dedicated to women's sports -- Rough & Tumble in Seattle and Icarus in Salem, Oregon -- and Nguyen has fielded calls from entrepreneurs in places like Chicago, Minneapolis and Tampa, Florida, who are looking to open women's sports bars of their own."

World's First Women’s Sports Bar, world record in Portland, Oregon

"After Jenny Nguyen opened The Sports Bra in Portland and made $1 million in eight months, campaigns are popping up for women's sports bars to open around the world - and we're here for it," the Missing Perspectives says.


"In case you missed it: Jenny poured her life savings into opening The Sports Bra - a bar dedicated to playing women's sport on the screens. Wondering if it's a successful business model?


"The Sports Bra brought in nearly $1 million in revenue in its first eight months (we're not surprised - especially after seeing the impact of the Women's World Cup). When she first opened the bar, Jenny was worried the idea was too niche and that it wouldn't work out. She was very wrong."

World's First Women’s Sports Bar, world record in Portland, Oregon

"But earlier this month, 43-year-old Nguyen’s first-of-its-kind establishment in Portland, Oregon, celebrated its one-year anniversary. Aptly named The Sports Bra, it’s a sports bar where only women athletes appear on the TVs," the CNBC says.


"Business has been good, despite the niche business model and record inflation sending food and beverage prices soaring. The Sports Bra brought in $944,000 in revenue in the eight months it was open in 2022, according to documents reviewed by CNBC Make It.


"Initially, she wasn’t sure the idea would work at all. The vast majority of money and attention historically goes to men’s sports only — a big reason why The Sports Bra was reportedly the country’s first bar to only play women’s sports on TV."

World's First Women’s Sports Bar, world record in Portland, Oregon

"It was a simple yet unprecedented idea: a sports bar that featured only women’s sports. Portland chef Jenny Nguyen created The Sports Bra because it was a place she had wanted her entire life, an inclusive space where women athletes are celebrated, and all of the screens play live women’s sports events," the Travel Portland says.


"A 2021 study, which has tracked mainstream sports for 30 years, reported that just a mere 5% of television coverage focuses on women’s sports. By making a few small changes — like flipping a couple of letters in “sports bar” and ensuring a schedule of live sports often ignored at other bars — Jenny and her team are making history with the first and only sports bar highlighting women’s sports in the U.S.


"From celebrating Serena Williams’ last tennis match and hosting the WNBA commissioner to building community and giving back during the holidays, Nguyen shares some of the most memorable moments since the 2022 opening of The Sports Bra, where the motto is “We support women.”

World's First Women’s Sports Bar, world record in Portland, Oregon

"The concept is so simple, it seems outrageous no one had thought of it before – a sports bar that plays only women’s sports," the OregonLive.com says.

"But, imagining it and bringing it to life are two very different things. To make it happen, a person would need capital, industry experience, sports experience, buy-in from fans and enough women’s sports on TV to make it possible.


"The Sports Bra has joined Powell’s Books and Salt & Straw as a must-see Portland stop for tourists. Nguyen and her bar have been featured on ESPN and CBS Sunday Morning. They’ve been in the pages of in Sports Illustrated, Vogue and The Washington Post and hosted a senator and the WNBA commissioner as part of Portland’s bid for its own professional women’s basketball team."

World's First Women’s Sports Bar, world record in Portland, Oregon

"At first glance, Sports Bra may seem like a typical neighborhood sports bar, but guests will soon notice that its posters and televisions exclusively feature women's sports and realize it's anything but your average watering hole playing live games.


"The bar, which opened in Portland, Oregon, just last month, has already become a popular haunt for women and the LGBTQ community, especially since the city has lost all of its lesbian bars, a trend that has grown across the United States over the last several decades. There are only about 20 lesbian bars left in the country, compared to about 200 that existed in the 1980s.


"Aside from its exclusive focus on women’s sports, the bar has some other feminist features. Its 21 taps all come from local women-led breweries and cideries, and its outdoor picnic tables were made by Girls Build, a local nonprofit that teaches girls construction skills. Then there’s the drink menu, featuring signature cocktails such as Title IX and the Triple Axel, named after former U.S. figure skater Tonya Harding, a Portlander."

World's First Women’s Sports Bar, world record in Portland, Oregon

"The Sports Bra is a women's sports-focused bar in Portland, Oregon. The bar opened for business on April 1, 2022. Located at 25th Avenue and Broadway in northeast Portland's Sullivan's Gulch neighborhood, The Sports Bra is an LGBTQ-owned bar focused on women's sports. The menu includes burgers, buffalo wings, and Vietnamese-style baby back ribs. The all-ages bar hosts official Portland Thorns FC viewing parties.

"Jaylon Thompson of USA Today has called the business "a unique concept" with an owner who "aims to build community, empower and promote women in sports". According to Erin Rook of LGBTQ Nation, The Sports Bra "may be the world's first women's sports bar". Similarly, Lizzy Acker of The Oregonian said the business at the time "might be the only women's sports bar in the world".


"Following the Sports Bra's first anniversary in April 2023, Nguyen said the bar had generated $944,000 in revenue in its first eight months and turned a profit in its first year." (Wikipedia)

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